Friday, March 9, 2007

A normal question you may ask before joining Adsense

FAQ for Adsense Beginner

My CTR has dropped a bunch over the past one/two/thee hours/days. Is anybody else seeing this?

Yes, but they are seeing small statistical fluctuations just like you are. With a program as large as Adsense that shows ads as targeted as they are for specific sites, there are always going to be fluctuations. If every person who posted that something was up with Adsense just because of a daily fluctuation in their stats is correct, Adsense had dropped their CTR and payouts dozens of times in the past two months.

Has Google changed the revenue sharing? My revenue/CPC has dropped dramatically over the past one/two/thee hours/days.

See the above answer. I’ve noticed that when one ‘big fish’ ups their advertising budget you can see a big fluctuation in CPCs.

I want to make the ads show up in a new window so the visitors don’t leave my site. How can I do this?

You can’t. If you want somebody to pay you for that type of advertising, please find another source. Adsense advertisers are paying for clicks to their site. If you accept their money by participating in the program you are accepting the fact that you are sending your visitors to their site. That is what they are paying you for.

How can I induce clicks? Can I put something like “Please support our sponsors” above/below the Adsense ads?

No, it’s is against the Adsense TOS. Numerous users have asked Google this exact question and judging from the response, it’s not something that is up for interpretation in any way, shape, or form. Do not induce clicks on your Adsense ads.

If you are looking for somebody to sponsor your site, please do so elsewhere. Adsense advertisers aren’t sponsoring your site, they are paying for targeted visitors to their site. If you want your users to help sponsor your site, place a donation button on your site and have them pay you, not advertisers who are paying $1.00/click for visitors interested in widgets.

When will my check arrive?

I’m not sure which day of the week your check is going to arrive but it’s about one to two months earlier than any other advertising network I have ever seen.

Is there going to be a competitor to Adsense any time soon?

It has been reported by numerous sources that Overture is planning to roll out a similar product later this fall.

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